ART DIRECTOR: 安麓冰
DESIGNER: 安麓冰
PM: 焦辰
YEAR: 2023
CLIENT:哦了Ori Sake&Food
"Ori" is located in Beijing, and its main business is sake pairing with Sichuan vegetarian food. The brand design concept is based on the idea of "returning freely" and has an established customer base. Take it and use it in a proper way, and everything can flourish freely. The theme of environmental protection has already become the development trend of new consumer products. The brand's first thinking ability determines the growth path of the brand's personality. Ori Sake & Vegetarian Food brings a natural sensory package to the customers with a small and beautiful relaxed atmosphere. "Pure things" are themselves a kind of romance.
"Ori 哦了"坐标北京，主营清酒搭配川系素食，品牌设计理念以 “归取恣然” 为论点，既定客群。取之用之有道，万物皆可恣意盎然。环保题材现今早已成为新消费品类的发展势向。品牌先发的思考能力决定了品牌性格生长路径。 Ori Sake & Vegetarian Food 以小而美的轻松氛围带给客群感官上的自然包裹，"纯粹的事物"本身既是一种浪漫。
